Natural Retreats

Natural Retreats is your guide to life’s most amazing experiences. Natural Retreats wanted to increase website traffic, conversions, brand awareness, and increase sales.

INCREASE MEMBER ENROLLMENTS AND CUSTOMER VISITS

Natural Retreats has 25 locations with a different target audience and program requirements. The scope of the marketing program to design 25 separate sales funnels utilizing a combination of paid advertising (Google retargeting, Google AdWords, Facebook retargeting and ads), SEO, SEM, social media, and email marketing.

Matrix Marketing Group’s team created a consistent brand message and calls-to-actions with offline and online channels for our worldwide custom travel adventures client. Matrix Marketing Group focused efforts on organic optimization of the website, followed by optimization of the customer demographic profiles and customer travel preferences.

Through SEO and paid advertising, Matrix Marketing Group implemented a multi-channel effort targeting potential and existing customers, launching geo-targeted campaigns aligning with an amplification strategy that included social media and email marketing activities to optimize the paid advertising spend. To help increase lead conversions, we launched a conversion optimization program that included paid media remarketing and display ads. Supporting paid ads we activated email workflows paired with 5-step outbound email campaign to increase their customer database and increase lead conversions into sales.

Project Details

  • Marketing Strategy
  • Brand Collateral Design
  • Google Adwords
  • Facebook Ads
  • Retargeting programs
  • Website Maintenance
  • Social Media Marketing
  • Email Marketing

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Increase in Sales Revenue

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