Are You in This Position? The Turbulence for the CMO


The Pressure is on

Charting a Path for the Seamless Customer Experience

Based on this survey of more than 400 senior marketers from 10 countries, CMOs need to: 

  • Change the marketing operating model.
  • Build new skills internally.
  • Get the right set of partners.
  • Drive digital throughout the enterprise.

Senior marketers can improve performance despite this challenging environment.


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